**So you need a new website. The first question you will inevitably be asking yourself is “How much is this going to cost me?”**
With budgets squeezed and times harder than ever, it can be tempting to choose the cheapest possible web designer or worse – you could (link: https://www.superdream.co.uk/free-website-builder-time-waster/ text: waste your time with a free website builder).
So how can you ensure you’re getting the best bang for your buck when it comes to web design pricing? How much should you really be paying your web design agency? Here are the all important factors you need to consider when pricing up your brand new website:
**1. Quality of work**
The saying “You get what you pay for” is completely true when it comes to website design.
While the cheapest option may be tempting, you can’t always guarantee the quality of the work. Your website is often the first interaction a prospective customer will have with your brand. If your website is poorly designed, cheap-looking, and out of date; are you really reflecting the best image?
The price you pay for a website design and build is reflective of the work quality. Make sure that you’re happy that you really are getting what you pay for. Before any website is signed off, make sure it’s in shape using (link: https://www.superdream.co.uk/new-year-website-checklist/ text: these tips).
**2. Experience**
When you work with a web design agency, you know that you’re working with experienced and qualified developers. This is always accounted for in your web design pricing, and is something you should be grateful for.
Experienced designers and developers will know the ins and outs of creating a winning website. They will be able to bring new ideas to the table, and work closely with you to bring your brand to life. If you outsource to an inexperienced designer, the lack of skills will certainly show in the finished job.
**3. CMS **
Your new website can be the most creative thing ever, but if you have to keep going back to your designer every time you need to upload content you’re wasting time and money.
If you’re thinking of investing in a new website for your business, don’t hand over any money until you know that a (link: https://www.superdream.co.uk/digital/web-development-cms/ text: content management system (CMS)) is included in the price. A CMS makes uploading content – text, pictures, videos etc – quick and easy.
If your web designer isn’t including this in their price, you need to consider how much extra you will spend on those little tweaks. With those costs mounting up, are you really getting the best deal without a CMS?
**4. Responsive design**
The (link: https://www.superdream.co.uk/importance-of-responsive-web-design/ text: importance of responsive web design) should never be underestimated.
With 3 million mobile web users and counting, your website needs to be built to be (link: https://www.superdream.co.uk/digital/mobile-responsive/ text: responsive and mobile friendly). In 2013, you would expect that this is done as standard. However, many designers and developers will surprise you with an additional charge.
Do your research and ask your web designer if responsive design is included in your price. To stay ahead of the pack, you need to make sure all your customers can access your great new site – even if they are visiting from a mobile phone.
**5. SEO friendly**
Having an eye-catching website is virtually useless if no-one ever finds it.
To get the best out of your website it needs to be (link: https://www.superdream.co.uk/how-to-get-your-website-seo-ready/ text: built to be SEO friendly). The best web designers will do this as standard, so consider this when pricing things up. Speak to your designer or developer about making sure your website is (link: https://www.superdream.co.uk/digital/search-engine-optimisation-seo/ text: SEO (search engine optimisation)) ready.
When deciding how much you should be paying your web designer, you should also make sure they will help set up (link: https://www.superdream.co.uk/digital/website-analytics/ text: website analytics). How else can you track your websites’ success online, and make sure your website is doing its job?
**6. Speed of turnaround**
The speed of turnaround is quite a complex one. While you want your new website finished quickly, you don’t want a rushed – and botched – job. When looking at prices, find out the estimated time of completion.
With everything else considered, you’ll be able to make an informed decision. Is your designer going to rush the job and make mistakes? Or are they going to give it the care and attention it deserves? The best designers will marry the two, and work quickly but efficiently.
**7. After sales service**
Once you’re website has been completed, is that were your relationship ends?
Does your web designer include any after sales service in your package? Or will they leave you high and dry at the first sign of trouble? Make sure you work with a designer who is easily contacted if you need any help at all.
This kind of after sales service is worth every penny.
**What we can do for you**
You may have noticed that unlike some agencies, we don’t have a table of (link: https://www.superdream.co.uk/creative/web-design/ text: web design) prices on our website.
That’s because, we don’t believe in template websites. We don’t work ‘out-the-box’, as we believe that your website should be as unique as you are. That’s why everything we design and build is done so with you in mind.
If you’re looking for a great web design agency, why not (link: https://www.superdream.co.uk/contact/ text: see what we can do for you)?