Inbox Unlocked – the Lunch and Learn

Our Lunch and Learn sessions are designed to share industry best practices and insights, and our latest topic was highly requested by our clients.

We were asked us to tackle the subject of email marketing.

It’s a pretty wide ranging topic and it’s enjoying some heightened attention at the moment thanks to the (link: text: General Data Protection Regulations (GDPR)) that are coming into force next year.

We’re not the type to turn down a challenge though, so Jayne, Digital Marketing Manager, and Ellie, Digital Account Manager, stepped up to the plate.

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*Our email marketing genius duo, Jayne and Ellie.*

Jayne and Ellie are Superdream’s dream team for email marketing and they put together a very comprehensive agenda for the day, covering:

– Why email marketing is important?
– What challenges it faces
– How good is your email?
– How good is your database?
– Email fails
– The GDPR
– Making email marketing work harder
– Email marketing of the not-too-distant future

We welcomed 26 clients on Friday for the presentation (and a delicious lunch afterwards).

We know that not everyone can make it so we decided it was time to start opening up the doors to online viewers. This was our first live-streamed Lunch and Learn – no pressure ladies – and it certainly won’t be our last.

If you’d like to catch up you can watch the (youtube: text: video here.) (It starts at 25.10 – we had some pesky technical difficulties!)

If you’re more of a read-write learner then we’re also going to cover the above topics in a series of blogs from Jayne and Ellie too, so watch this space.

*If you are you interested in coming to our next Lunch and Learn, email 
(email: have@superdream.co.uk text: have@superdream.co.uk) or call 01527 573 770.*