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Our Very Own Advertising Campaign
Here we are, practicing what we preach! We create adverts and put together campaigns for hundreds of companies every year. It is always a little trickier when trying to do it for yourself though… Creating a great advertising campaign requires a complete understanding of who your target audience is and why they should want to…
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Using a Free Website Builder? Why You’re Wasting Your Time
(image: https://www.superdream.co.uk/wp-content/oldblogs/2012/09/free-website-builder1.jpg alt: free website builder web design) **Free website builder software, as advertised on TV, has become exceptionally popular. ** With ready-made website templates, no upfront investment required and the potential to reach a whole new market for your business, what could be better? So, why pay a professional web designer when you can…
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How To Eshot in 5 Steps
Sending an email campaign can be a cost effective way of advertising your products and services directly to your target audience. Below is a simple, 5 step guide to planning and sending your campaign: **Planning** Planning your campaign is the most important step. We recommend sending a series of emails, the frequency is up…
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Brand Storytelling
Rebranding a business is a complex matter that needs very careful planning and preparation. There needs to be a good rational for rebranding as the costs can be considerable. For the team at Superdream, the process starts with telling the brand story. As part of our rebrand process we look at our clients’ business, sector,…
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Kindle Fire, Nexus 7 and iPad 3 – What Does This New Wave of ‘Mini Tablets’ Mean For Your Ecommerce Store?
(image: https://www.superdream.co.uk/wp-content/uploads/2012/09/tablet-ecommerce.jpg alt: tablet ecommerce) **After a (link: http://news.stv.tv/scotland/149713-high-street-sales-fell-07-in-july-as-pre-olympic-boost-failed-to-material/ text: disappointing July for bricks-and-mortar sales), retailers all over the UK are beginning to take the world of ecommerce a lot more seriously.** And with a (link: http://gigaom.com/2012/06/29/report-tablets-now-drive-more-ecommerce-traffic-than-smartphones/ text: recent study) showing that tablet computers now drive more ecommerce traffic than mobiles, you need to start…






