Our thoughts

Be inspired by the latest thoughts and insights from the world of marketing.

  • Secrets of social news feeds: #3 Instagram

    So we’ve already delved into the world of Facebook and Twitter and taken a closer look at their respective algorithms, but for the final part of this series we are focussing on photo sharing giant, Instagram. The youngest of the three, Instagram was launched just six years ago in 2010 and it’s safe to say…

  • Secrets of social news feeds: #2 Twitter

    In the(link: https://www.superdream.co.uk/secrets-of-the-social-news-feed-1-facebook/ text: first part of this series), which delved into the deep dark depth of social media algorithms, we looked at Facebook and the three main elements that make up a user’s personalised algorithm. Now it’s the turn of micro-blogging giant, (link: https://blog.hubspot.com/marketing/how-algorithm-works-facebook-twitter-instagram#sm.000067jbu6i67f1ducx2jpuhno0te text: Twitter). Founded 10 years ago and with over 310…

  • Secrets of social news feeds: #1 Facebook

    *Our Social Media Exec Suzi delves into the deep, dark, depths of Facebook algorithms in the first part of this blog series which aims to uncover some of the secrets of social news feeds. * As social media channels continue to grow, our news feeds are bombarded with more and more content on a daily basis.…

  • Secrets of social news feeds: #1 Facebook

    *Our Social Media Exec Suzi delves into the deep, dark, depths of Facebook algorithms in the first part of this blog series which aims to uncover some of the secrets of social news feeds. * As social media channels continue to grow, our news feeds are bombarded with more and more content on a daily basis.…

  • What’s new, copycat?

    As you’ll know if you’re a regular reader of our (link: https://www.superdream.co.uk/dreamers-digital-digest-22/ text: digital digest) barely a week goes by without one of the major social networks launching a new feature/service or making a significant change. This week saw Twitter kill off the star-shaped ‘favourite’ button, replacing it with a heart-shaped ‘like’. A move that, so…

  • LinkedIn for thought leaders

    Becoming an expert in your field is one thing, becoming a thought leader something else. It’s about more than being good at what you do; a thought leader is someone who is on the cutting edge of their industry, someone with the future in mind and with insight and ideas that merit attention. However don’t…