Our thoughts

Be inspired by the latest thoughts and insights from the world of marketing.

  • 10 Tips for Creating Emails Your Customers Will Love

    (image: https://www.superdream.co.uk/wp-content/oldblogs/2012/11/inbox.jpg alt: email marketing) We all know how annoying spam emails can be. But we also know how valuable your email subscription list is. Converting subscribers to customers with a winning email is a great way to maximise your sales. Making sure you avoid the spam filters, and grab your recipients’ attention is harder…

  • Apple v Google: How the Battle for Local Search Will Affect Your Business

    **We all know that online search is going mobile. Recent Google research has show that over (link: http://blog.kelseygroup.com/index.php/2011/05/25/20-of-google-searches-are-local-40-on-mobile/ text: 40% of searches on a mobile have a local intent).** That means that making qualified contacts who are ready to buy, still means grabbing the attention of the people in your neighbourhood. With local search still…

  • 10 Steps to Ecommerce Success

    Setting up an online store can seem like the perfect solution for start-ups, as well as bricks and mortar stores wanting to increase their reach. However, the internet is a crowded marketplace and shoppers are literally spoilt for choice. So, how do you compete with rival sites providing similar offerings? To help you out, we…

  • 25 of the Best Online Marketing Meme’s

    Meme’s have taken the Internet by storm in recent months. Everyone is familiar with ‘Y U NO’ guy, success kid, and Condescending Wonka. Even Hollywood heartthrob Ryan Gosling has had the meme treatment. Some of our favourites though, are about the world of online marketing. Here are 25 of the best – and funniest –…

  • New MedEd Site Revealed

    **Today we thought we’d share one of our recent website design and build projects with you – the launch of the all-new (link: http://www.medequestrian.co.uk/ text: Medical Equestrian Association website).** ** (image: https://www.superdream.co.uk/wp-content/oldblogs/2012/10/homepage1.png alt: MEA homepage) ** The MEA offer medial support to riders at equestrian events, with the principal aim of providing immediate care in…

  • 4 Ways to Use Google Trends – Insights for Search

    (image: https://www.superdream.co.uk/wp-content/oldblogs/2012/09/google-trends.jpg alt: google trends) **Yesterday (link: http://insidesearch.blogspot.co.il/2012/09/insights-into-what-world-is-searching.html text: Google announced) that they were merging two of their search based products, with Insights for Search being absorbed into (link: http://www.google.com/trends/ text: Google Trends).  ** These tools have been popular with marketers looking to get a feel for how their target market is searching for products,…