Our thoughts - Page 18 of 91

Dreamers Digital Digest #61

Your weekly round-up of the latest digital marketing and tech news. This week: Milton Keynes gets the UK’s first driverless car, everyone wants to be Snapchat, and the spontaneously-combusting Samsungs. Driverless cars take to the road (link: http://www.bbc.co.uk/news/technology-37618574 text: The first driverless cars in the UK have been tested) on the roads, or rather the…

Account management, do we need that?

‘Account management, do we need that?’ a question we often, unfortunately, and frustratingly come across quite a bit. If you’re working with a full service agency, or any agency actually, I can completely understand how ‘account management’ is the murky part of a quotation. It’s unquantifiable, unmeasurable, and you don’t actually ‘get’ anything back from…

Dreamers Digital Digest #60

Welcome to our 60th edition of our Digital Digest. Below, you will find stories on Google Adwords, Oculus, Google Pixel phones as well as data tools! Oculus in talks to bring out more affordable VR Facebook-acquired Oculus is (link: http://www.bbc.co.uk/news/technology-37581679 text: talking about )creating and releasing a VR experience with a considerably lower price tag in a…

Anatomy of a Creative department

*Superdream’s Creative Director Steve Price shares his thoughts on the 5 key components of a Creative department…* Following on from (link: https://www.linkedin.com/pulse/benchmarks-steve-price text: another outpouring on another channel) about rules and guidelines for creative leaders and their teams, I had a think, and an online nose around, regarding the structure of a creative department and how it…

Dreamers Digital Digest #59

Welcome to another edition of our Dreamers Digital Digest. With stories ranging from Google to our favourite subject, Uber, our post is full to the brim of digital stories to entertain all week long! Google finally rollout Penguin 4.0 The big SEO news of the past two years is that Google have finally released the…

Penguin finally lands

**Penguin finally lands** After years of waiting from the SEO community, Google has finally rolled out its real-time Penguin algorithm. The search engine giant announced on Friday (23rd September 2016) that Penguin has now been incorporated into its core algorithm, meaning that, for good and for bad, Google will be able to identify and act…