Our thoughts

You’ve gone through the selection process, held the pitch, made the decision. Now what? It may be your incumbent agency or a brand new one you’re going to be working with. Either way, how do you get the best out of this relationship? **Share what you know** Drawing on 20 years’ experience, the first thing…

**Interpack is the world’s largest packaging exhibition, held once every three years in Düsseldorf, Germany. It brings together international packaging and processing manufacturers to showcase the latest technologies and innovations across seven days of the show.**** This year, our head of client services Mark, and senior account manager Natalie visited on the first two days…

We’re all massively proud to announce our new 2017 advertising campaign for Foster Care Associates. It’s the culmination of four months hard work and it’s great to see it finally come to life. Building on great successes in 2016, this campaign has been devised to target those most likely to make the best foster carers.…

Our UK Director, Fran Nolan attended a round table event at Hays HQ last night where their Managing Director of Hays Marketing, Clare Kemsley ran through the findings of some interesting research they had commissioned in Spring 2016 “Elements of a Marketer – Skills for a digital world” The key areas that were discussed last…

*Group Account Director Mark McDonagh describes the three things he considers above all else when recruiting for his team…* Superdream is growing rapidly. With a raft of new clients on board, it won’t be long before we start another round of recruitment. With this in mind, I’ve already begun to gather my thoughts about exactly who…

*Superdream Account Manager Amy Nibbs describes how choosing a new creative or marketing agency is like buying new shoes…* When selecting a new pair of shoes lots of questions run through your mind. Do you like their style? Does their style complement yours? Will they make you look good? Will they be a good fit? Are…