Our thoughts - Page 8 of 91

PR doesn’t stand for press release

It is still the case that when some businesses think about PR, they automatically think press release. In fact, that has been the starting point for many conversations with businesses with exciting news to share. However, a press release is simply a marker, a signpost to a much richer and deeper story. It is not…

You’re only as strong as your client relationships

Strong relationships with our clients are so important to us. And we do everything we can to make sure the people we work with are happy and confident in the projects we do for them. Without good relationships, we have nothing. The faith our clients have in us to do effective, inspiring work is what…

What our brand reawakening means

Branding and positioning is something we do for other organisations all the time. But it’s the agency curse that means our own branding exercise had fallen to the bottom of our to-do list in favour of client work. Yet a lot about us has changed since we last explored who we are, what we do…

What does Google’s latest update mean for your website?

The war against unsecure websites is heating up and Google is leading the front with their own campaign to get the internet secure by default. In Google Chrome’s next update in October, a site that doesn’t have a valid SSL certificate will be labelled as ‘not secure’ when entering data. A bit like this: (image:…

The Beeb’s boobs on equality should make us all take a hard look at ourselves.

It’s been an interesting time for those in charge at the BBC. The publication of the corporation’s salary bill and the disparity between certain male and female presenters’ pay has made for hundreds of column inches in the press. It’s raked over those red-hot coals as to the clear divide that still exists between men and…

4 things you could learn from our Australian office

As a small, growing business our Australian office works bloody hard. The team pull more late nights than I’m sure they’d like, and often have to muck in with a whole heap of tasks outside of their job description. Creative-come-IT-technician? Account manager moonlighting as a bin cleaner? Between the six of them, they do it…