Our thoughts

(image: https://www.superdream.co.uk/wp-content/uploads/2013/05/design-trends-2013.jpg alt: design trends 2013) **Many creative’s cringe at the thought of following the latest ‘trends’ in graphic design. How can you set your work apart from the competition if you’re simply conforming to the masses?** As a graphic designer, you’re constantly working to push the boundaries of your creativity, and push yourself to…

**Today we’re taking your behind the scenes at Superdream, and showing you just how we put together Boost – our bi-monthly marketing magazine.** Boost is a publication written, designed and printed by Superdream; jam-packed with marketing, design, web, and advertising tips to help you build your brand and boost your business. It’s not always easy…

**In the fast paced world of business, first impressions count; and your visuals have got to have the ‘wow!’ factor.** Whether you’re a B2B or B2C business, you need to instantly show your customers that you’re the right company for them. You need to show them that you’re fresh, trustworthy, and have exactly what it…

(image: https://www.superdream.co.uk/wp-content/uploads/2013/04/Untitled-1.jpg alt: GOV.uk website wins Design of the Year award) (link: https://www.gov.uk/ text: **GOV.uk**)**, the online resource that replaced Business Link and DirectGov **(link: http://thenextweb.com/insider/2012/10/17/gov-uk-steps-out-of-beat-and-replaces-businesslink-and-directgov-from-today/ text: **back in October 2012**)**, has picked up the prestigious Design of the Year award. ** The streamlined website was chosen from 98 entries for its “well thought out,…

(image: https://www.superdream.co.uk/wp-content/uploads/2013/03/Design-Glossary.jpg alt: Design Glossary) **Ever felt like your creative agency was speaking another language?** There are lots of terms used in design that make perfect sense to the designers, but may leave clients scratching their heads. Here are a few of the most used terms explained, which should help you to decipher this secret…

**Building a successful brand in the current economy now requires much more than a good advertising campaign or celebrity endorsement. ** In fact, it seems that corporate social responsibility is quickly becoming the most important aspect a business can apply to its brand strategy in order to appeal to contemporary audiences and when used properly…